SEO / PPC Strategist
TheeDigital is a fast growing, full-service digital marketing and award-winning web design agency in Raleigh, NC with a fully remote but local team. We have been serving happy clients with innovative marketing solutions since 2004. We are hiring a talented Digital Marketing Strategist to further expand our team.
Who You Are
Self-motivated SEO and PPC enthusiast with an exceptional ability to think critically, strategically, and solve problems. Effectively communicate and multi-task in a results driven environment. Demonstrate outstanding organizational and time management skills.
What You’ll Do
- Manage and effectively communicate with multiple clients
- Develop and implement impactful SEO strategies, based on SEO best practices, including but not limited to content strategy and technical SEO improvements
- Responsible for researching keywords, competitors, and industry trends to optimize existing content and uncover new opportunities
- Monitor and analyze website data reports, keyword rankings, and backlink profiles to make informed recommendations that increase conversions and ensure client success
- Manage PPC campaigns – craft compelling, creative, and converting ad copy to maximize CTR
- Create, categorize, and refine keyword lists to create a comprehensive PPC campaign that drives qualified visitors to client sites
- Implement successful bidding strategies and effective keyword management
- Create and optimize landing pages to increase quality score
- Devise and implement effective A/B tests to optimize conversion rates
- Track project resources, budget, milestones, and goals
- Develop and present monthly and quarterly client reports
- Renew existing client agreements and find opportunities to grow accounts
What You’ll Need
Required:
- Strong communication and interpersonal skills
- Account management / client facing experience – 2+ years
- SEO experience – 2+ years
- Google Analytics experience – 2+ years
- PPC ad management experience – 2+ year
- Basic knowledge of WordPress
Preferred:
- Agency experience – 2+ years
- Experience with the majority of the following: Google Tag Manager, Google Search Console, Google Ads, Facebook Business Manager
- Familiarity with Digital Marketing tools such as SEMRush, Ahrefs, AWR Cloud, etc.
- Good understanding of Technical SEO
Desired:
- HubSpot experience / certifications
- Expert knowledge in Google Analytics and Search Console
- Google Ads Certifications
- Bing Ads experience
- Email marketing experience
- Social media planning
- Experience with other CMS platforms e.g. Shopify and WebFlow
Why TheeDigital?
Culture:
- 90% remote work, with the occasional client meeting and team building activities at the office
- A collaborative, tight-knit team focused on client success and career development
- Team recognition with gift cards for Employee of the Month, best performing blogs, and other contests
- Team building events. Get to know your work friends better with regular team building activities and celebrations
- Every role matters and creates an impact
Benefits:
- Competitive salary with results-driven bonus program
- Paid vacation, sick, and holidays (including your birthday!)
- Great health benefits package, including dental, vision, and life insurance
- 401(k) plan with company match
Career Development:
- Employee advancement and growth potential
- Inhouse training and access to a library of books, e-books and audio books
- Tickets to the most prestigious educational and industry events
Are You a Digital Marketing Strategist with Client-Facing Experience?
Fill out our application form below. Who knows, you might be the newest member of TheeTeam!
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