Rob Delory is Sharing Digital Marketing Insights at Hubba’s Digital Bootcamp in Raleigh

Small business owners power our economy. According to the U.S. Small Business Administration (SBA), just about 50% of Americans either own or work for a small business. Whether they’re a mom and pop bookstore or a local patisserie, these small business retailers are building thriving companies that are creating jobs and impacting the local community. However, they’re also facing some very difficult challenges related to productivity, time management, and ever-changing digital technology. To help business owners overcome these challenges, Hubba is hosting a one-day Digital Bootcamp on September 10, 2018 in downtown Raleigh, NC.

Why Attend Hubba’s Digital Bootcamp

Hubba, a global wholesale marketplace that powers the new retail economy using a combination of machine learning and personal curation to connect verified brands and independent retailers, is hosting a one-day, educational Digital Bootcamp to help retailers adopt new technologies and systems to grow their business. Not only is this exciting workshop coming to Raleigh, but our own Rob Delory will be there to talk about marketing, too. “Recent research revealed that when looking for new products, 75% of the methods buyers use involve no digital technology whatsoever.” said Danielle Brown, Chief Marketing Officer at Hubba. “This Digital Bootcamp event brings together digital experts, like Rob from TheeDigital, to respond to small business’ resistance to technology and help arm retail business owners with the tools they need to compete in today’s new world of commerce.” Attendees will learn about strategies and tactics to win more shoppers and sales this 2018 holiday season, specifically regarding inventory management, in-store analytics, pricing psychology, and simplifying the buying process. Rob will be there to talk about digital marketing tactics, like:

• How to use Facebook and Google Ads, with the intent of driving in-store foot traffic and sales;
• Tips on creating a strategy around ad spend and maximizing conversions;
• And ways to improve your content to generate holiday sales.

“I can’t wait to share marketing tips and tricks with the attendees.” said Rob Delory, Senior Sales Strategist at TheeDigital. “With just a few small tweaks to their paid Facebook or Google Ad strategy, small business owners can really start to see in-foot traffic and convert them into paying customers. I’m excited to show them how to do that.”

Want to Attend? Here’s the Details:

Digital Bootcamp: Future-Proof Your Retail Business

• Date: Monday, September 10, 2018
• Time: 9 AM – 4 PM
• Location: City Marketing, Downtown Raleigh, 215 Wolfe Street, Raleigh, NC 27610
• Cost: $135
• Tickets: Purchase tickets here

Agenda

Inventory Management Learn specific techniques to control your inventory, increase your margins, improve your stock sell through and start making more money now. The Psychology of Pricing Learn the tactics you will need to deploy to maintain your competitive position with an eye or two on your long term profits. Streamline your Buying Process Learn how to save time and money be reducing your time spent finding, evaluating, and purchasing products for your store. Marketing Learn how to use Facebook and Google As with the goal of driving traffic and creating potential customers for life. Get a simple strategy with spending guidelines an conversion baselines to track your progress. In-Store Analytics Learn how to easily improve your in-store operations in three key areas: Marketing, Staffing, and Conversion. You’ll increase your revenue in no time without any additional spend. Want to attend Digital Bootcamp: Future-Proof Your Retail Business? Get your tickets here!

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