Mobile Friendly Web Design for a Non-Profit Agency in Raleigh
TheeDigital > Portfolio > The Arc of North Carolina

Custom Web Design and SEO for a Non-Profit Agency in North Carolina

15.91% Increase in Organic Traffic
24.36% Increase in Total Website Traffic
28.59% Increase in Mobile Traffic

TheeSummary

The Arc of North Carolina had an old outdated website that didn’t represent their business on the level that they expected, and their antiquated site was also adversely affecting their conversion rate.

They approached our web design agency to redevelop their site, organize their site, and create a new WordPress website that could not only better reach their audience but also be easy to edit and maintain, and be optimized to rank better on search engines.

Our web development team worked closely with The Arc to ensure that the site not only served its audience but also achieved the strictest level of branding guidelines.

Their new website is not only beautiful to look at, but it performs at a very high level, ranking number one locally in many keywords.

The Arc of NC Before Screenshot
The Arc of NC After Screenshot

TheeChallenge

Before the redesign, The Arc of North Carolina had an outdated site (seen to the left). Their old site was created in Jumla, and was not very easy to update. The old site’s content was also not organized very well, and very difficult for their audience to navigate.

They wanted a brand new website that not only looked amazing, but wanted to make the switch to the WordPress platform to make the site easier for their staff to keep the content fresh, and also create a better user experience for their readers.

 

TheeResults

Using WordPress, our development team was able to create a stunning design that was easily optimized to attract a new audience while being easy to find the important services that are provided by The Arc of North Carolina. With a well-planned and organized navigation, all of the site’s content is now super easy to find, which is a huge benefit to its readers.

Custom Web Design Responsive Web Design for a Non-Profit Agency in Raleigh
SEO and Marketing for a Non-Profit Agency in Raleigh
Responsive Web Design for a Non-Profit Agency in Raleigh
PPC Services for a Non-Profit Agency in Raleigh
Mobile Friendly Web Design PPC Services for a Non-Profit Agency in Raleigh
Digital Services Mobile Friendly Web Design PPC Services for a Non-Profit Agency in Raleigh
Custom Web Design for a Non-Profit Agency in Raleigh
SEO and Marketing for a Non-Profit Agency in Raleigh
PPC Services for a Non-Profit Agency in Raleigh
PPC Services for a Non-Profit Agency in Raleigh
Custom WordPress Development for a Non-Profit Agency in Raleigh

Custom WordPress Website

Using WordPress, our development team was able to create a stunning design that was easily optimized to attract those in need and their family members.

With an organized site navigation is easy to find the valuable programs and services that are provided by The Arc of North Carolina, resources available in various counties across the state of North Carolina, and blog that contains up-to-date posts to keep the site content fresh and informative. Also adding regular content, not only engages with their client’s readers, but also helps increase and maintain SEO results, to help bring in new readers.

Being that it’s built on the WordPress platform means that content can be editing and added easily by the staff at The Arc of NC, without having to have any prior HTML experience.

Thumb Friendly Mobile Design for a Non-Profit Agency in Raleigh

Thumb-Friendly Mobile Website

With so much of today’s website traffic coming from portable devices it’s more important than ever to find a web development company that understands how to design for all devices.

A truly mobile-friendly responsive website doesn’t just adjust its display based on the browser or device that it’s being viewed, it needs to uniquely display to provide an optimal user experience. TheeDigital designs sites with each unique device in mind, so for mobile devices each button, link, and page is designed to be easily navigated using just a thumb. After all, a site that loads quickly and is easy to access information is more likely to keep existing readers while growing new ones.

Custom Web Development for a Non-Profit Agency in Raleigh

Custom Mega-Menus

With so much to offer in every area of the state of North Carolina, it was imperative to redesign the site’s entire site map, and make content easier to find, We accomplished this with a full UX/UI review with collaboration from the the team at The Arc. Our development team created a super attractive custom mega-menu (shown at left) that displays each region’s unique programs and services. Each of these services are tagged by category and keyword, which make them super easy to search and find. These animated menus also used images of actual people from the organization that include subtle animation. It’s little touches such as this that really make this site special.

Organized Content and Search Ability for a Non-Profit Agency in Raleigh

Easy to Search and Find Site Content

With so much valuable content, and so many different chapters in North Carolina, The Arc desperately needed a way for its readers to find the programs and resources that are available in their region.

The web designers created a beautiful page that makes it easy to navigate, and our development team created a way to tag each page of content to make it easy to search and filter content by city and chapter of this wonderful organization that does so much for communities across our state.

Improved Google Rankings for a Non-Profit Agency in Raleigh

Improved Google Rankings

What’s the point of having a beautiful website if nobody can find it? At TheeDigital we don’t just design and build stunning websites, we also make sure that each site is optimized to load quickly on all devices and most importantly to show up at the top of search engines.

The Arc North Carolina appears not only in Google’s map listing, but also at the very top of Organic listings.

Any website can show up in the paid listing area of a Google search, but the proof of a well-optimized, fast-loading website, well built, and well-marketed website is in the organic listings area.

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