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Waste Management Company Sees 167% Surge in Leads

Digital Marketing and SEO for a Local Waste Management Company

+167% Organic Leads
+114% Conversions
+317 Smart Phone Leads
+675% Google Business Profile Activity YoY

Blake Waste

Industry:Services:

TheeSummary

Blake Waste is a local company serving Wake, Franklin, Granville, Vance, Durham and Johnston counties in North Carolina. Their goal is to provide reliable waste services to homeowners, businesses, municipalities, and anyone else in need of reliable waste services. Blake Waste recognized the need for a stronger online presence to attract more homeowners and contractors while streamlining their internal processes. After seeing our work with Turf Titanz, they partnered with TheeDigital to redesign their website, optimize for SEO, and implement a strategy that would drive more qualified leads.

 

Blake waste the challenge

TheeChallenge

Blake Waste wanted to improve search visibility with a user-friendly site to provide visitors with the tools to book services while automating internal processes to save time.

The primary goal was to increase dumpster rental leads and automate key processes like sizing, pricing, and scheduling to reduce time spent on the phone. Additionally, they wanted a stronger digital presence that would improve search rankings, drive more qualified traffic, and stimulate lead generation.

TheeResults: 114% Increase in Conversions

Blake Waste has seen significant growth in website performance, lead generation, and overall business efficiency through TheeDigital’s digital marketing efforts. Overall leads have increased by 114%, with organic leads experiencing an impressive 167% growth. Additionally, desktop leads have surged by 75%, and Google Business Profile activity has skyrocketed by 675%, showcasing the site’s enhanced search visibility and ability to connect with customers across all platforms.

Our team developed a conversion-focused website while implementing targeted SEO strategies and a high-impact PPC campaign to drive more residential and contractor leads. By optimizing existing content, creating new SEO-driven pages, and automating key processes like dumpster scheduling and pricing, we’ve helped streamline operations and improve lead flow. Blake Waste now has a unified digital presence that supports its organic and paid search traffic and automates key processes.

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GBP blake waste

317% Increase in Smartphone Leads

With a 317% increase in smartphone leads, Blake Waste is reaching more customers where they search most—on mobile. By optimizing their Google Business Profile (GBP), and refining their local SEO strategy, we’ve made it easier for potential clients to find and book their services, driving significant growth in calls and conversions.

blake waste seo

75% Overall Lead Growth

Our Waste Management Marketing Improved Organic Leads by 230%!

Blake Waste’s digital marketing strategy continues to deliver outstanding results, with organic leads growing by 167% and desktop leads increasing by 75%. Through targeted SEO strategies, site enhancements, and improved user experience, we’ve strengthened their ability to connect with both residential and commercial customers.

By optimizing their website and refining their search presence, we’re maximizing conversions and streamlining the customer journey.

SEO Results In More Leads

If your existing website isn’t performing how you need it to, we can transform your website into a lead-generating machine. Fill out the form below or reach out to us at 919-341-8901 to learn more.

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